I am continuing to do research for my second article in the Tech Times of the Manila Times about social networking. This time, I am looking at the impact and influence of social networking sites to brands and business. The above chart is from www.marketingcharts.com, compiled by Neilsen Online.
MySpace continues to lead followed by Facebook which reported grew by 102% over the year, as compiled by Nielsen Online. But am sure in the Philippines and this part of the globe, Friendster leads.
Already, I have come across brands like Nokia and Nike putting up their own social networking sites, to bring their users together and create a more engaging experience for their brands.
No comments:
Post a Comment